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EXPO MUEBLE · FOR EXHIBITORS

Your Expo Mueble stand, open all year

Expo Mueble Internacional buyers come to Guadalajara for furniture. Give them every model and finish on one link, then follow up with what they asked about.

$99 a month · preview your Digital Booth before you pay

An exhibitor stand at a trade fair with a buyer opening the Digital Booth on a phone, rendered
A buyer opens the exhibitor’s Digital Booth from the stand QR code. Rendered illustration.

Expo Mueble at a glance

Fair
Expo Mueble Internacional
When
Twice a year, with a winter and a summer edition
Venue
Expo Guadalajara, Guadalajara, Jalisco, Mexico
Organiser
AFAMJAL, the Jalisco furniture makers association
Categories
Home furniture, upholstery, outdoor, office furniture, lighting and decor

Confirm this year’s exact dates, hall plan and opening hours on the organiser’s website before you print stand material.

Who you meet at Expo Mueble

Expo Mueble Internacional brings furniture retailers, distributors, designers and buyers from across Mexico and the wider Americas to Guadalajara.

Retail buyers ask about price per piece, minimums, finishes and delivery times inside Mexico and for export. Many visit with a partner and decide together after the fair.

Pre-fair checklist for Expo Mueble

Work through this list in the weeks before you travel.

  • Load your full range three weeks before the fair and check every price, MOQ and lead time
  • Preview your Digital Booth with five products first, then add the rest
  • Print your booth QR code on stand graphics, price cards and visiting cards
  • Email your booth link to the buyers you plan to meet, with your hall and stand number
  • Check the Spanish drafts Poly9 writes for each product, ready for your follow-up emails
  • Pick one website currency, pesos or dollars, and state delivery terms
  • Show every finish and fabric you offer, with renders labelled as renders
  • Agree who on your team answers enquiries each evening of the fair

At your Expo Mueble stand

01

Point to the QR code

Buyers scan it and open your full range on their phone, in the browser, with no app to install.

02

Let them send enquiries

Buyers send enquiries while you talk to the next visitor. Each one arrives in your inbox with their email.

03

Note each conversation

The same evening, add a note to each buyer: what they asked, what they need and when they place orders.

What buyers do after Expo Mueble

Knowing the buyer’s next steps tells you when and how to follow up.

They decide with partners

Owners and buyers compare notes after the fair. A collection link they can share keeps your pieces in the conversation.

They ask about delivery

Retailers plan stock around delivery times. Clear lead times on each piece help them commit.

They start with a mixed order

Many buyers begin with a few models in several finishes. Clear minimums per model make this easy.

Following up with your booth link

A worked example of a follow-up sent from a Digital Booth after the fair.

EXAMPLE DATA

Casa Alameda Muebles: after the winter edition

A retailer from Monterrey asked about five dining chairs and two tables in walnut and natural oak. Two days after the fair, the sales manager sends a collection of those seven pieces.

The message shows peso prices, an MOQ of 8 chairs per model and a 30-day delivery time. The retailer replies asking for a mixed order quote on three models.

  • Send within three working days, while the buyer still remembers your stand
  • Link to a collection of the products they asked about, not your whole catalog
  • State MOQ, lead time and price basis in the message
  • Offer samples or a video call as the next step

Regular plans for every exhibitor

$99/month Booth · $299/month Factory · Enterprise custom · billed in USD

Every exhibitor pays the regular plan price. Preview your Digital Booth with 5 products before you pay, so you can check it well before the fair opens.

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$99 a month · preview your Digital Booth before you pay

Expo Mueble exhibitors ask

Can the booth answer buyers in Spanish?
No. The assistant answers in English, from your product data. Poly9 drafts Spanish copy of each product for your emails and documents, so your follow-up can be in Spanish. Check wood species and finish names in those drafts.
Can we show prices in pesos?
Pick one website currency, pesos or US dollars, for the prices on your booth. The booth shows only the prices you set, and each quote you send can be in the buyer’s currency.
We sell inside Mexico and abroad. Is one booth enough?
Yes. One Digital Booth serves both. State your local and export terms in your product notes, and send each buyer a collection with a note on the price and delivery terms that apply to them.
What does a Digital Booth cost for Expo Mueble exhibitors?
Exhibitors pay the same regular monthly price as every other company: Booth, Factory or Enterprise, shown in the pricing section above. You can preview your Digital Booth with five products before you pay anything.
What happens to the booth after Expo Mueble closes?
Your Digital Booth stays live for as long as you subscribe. Buyers who kept your link can return to it when they plan orders, and you keep prices and products current between fairs.

Get your booth ready before Expo Mueble

Load five products, preview your Digital Booth and print the QR code for your stand.

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